Trophy Automotive Dealer Group Partners with Mobile Dealer to Drive Sales and Service Growth with a Superior Customer Experience

Ottawa, Ontario – June 4, 2019 – Mobile Dealer, the leader in mobile customer engagement and geofencing solutions for automotive, trucking and motorsport groups, announced today that it has teamed with Trophy Automotive Dealer Group (Trophy) to help enhance the customer experience and drive profitable sales and service growth across its family of dealerships, including Mercedes-Benz of Valencia, Mercedes-Benz of Encino, Kia Downtown Los Angeles, Kia of Carson, West Covina Nissan and Universal City Nissan.

Trophy is one of the largest automotive dealer groups in California with more than 30,000 vehicle sales per year and plans to expand to 200,000 vehicles through organic growth and acquisition within 30 months as part of a mid-term plan. Trophy’s collaboration with Mobile Dealer has allowed the automotive dealer group to enhance its digital strategy as today’s consumers demand a mobile experience when they research, purchase and engage with their preferred Trophy dealerships. Adapting to meet consumers’ digital demands with mobile tools gives Trophy the opportunity to better connect with a new generation of vehicle buyers, differentiate their experience, and create customers for life.

“Delivering a superior experience to our customers is at the very center of Trophy’s strategy,” said Andy Maleki, Group Digital Marketing Director, Trophy Automotive Dealer Group. “As our customers continue to move toward a mobile-first approach, we pride ourselves on delivering the best mobile customer experience when they buy and service a vehicle with our family of dealerships.”

“We are very pleased to partner with a forward-thinking leader like Trophy who puts their customers at the heart of their business,” said Tony della Busa, President & CEO, Mobile Dealer. “Engaging shoppers at every stage of their buying journey and connecting with customers throughout their vehicle ownership lifecycle will help Trophy to increase customer acquisition, improve service retention, and drive storewide profitability.”

Customers and shoppers download the free Trophy Automotive Dealer Group app to their smartphone, providing a personalized customer and shopper experience with targeted notifications, easy service scheduling, live chat, inventory browsing, test drive scheduling, mobile offers, and digital loyalty rewards, to name a few.  Download iPhone  Android

About Trophy Automotive Dealer Group

Trophy Automotive Dealer Group is a leading automotive dealer group in the US and has become the benchmark for financial performance, customer satisfaction and innovative digital and mobility solutions. Strategic representation of automotive brands in key growth areas across the US, are part of the Company’s mid-term plan, to expand operations. Aligned with a vision for regional expansion, streamlined processes and operational synergies enable efficient operations and excellent customer service for the complete sales and after-sales experience. For more information visit

About Mobile Dealer

Mobile Dealer helps automotive, trucking and motorsport groups to sell and service more units. With the power of mobile customer engagement and geofencing, Mobile Dealer enables dealerships to increase customer acquisition, increase monthly service appointments, drive storewide profitability, and enhance the buyer & customer experience.   

Media Contact:
Diana Tsang
Mobile Dealer

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